McGuigan Wines

Awkward Moments

Agency: MKTG


McGuigan Wines’ aim is to remind people to Bring a McGuigan. The irreverent tone behind this campaign spurs people to do just that by reminding them of a time when they didn’t or they should have! This atypical wine ad’s comedic tone is brought through by cringing in the faces of other wines! Just remember next time!

This professional campaign titled 'Awkward Moments' was published in Australia in September, 2017. It was created for the brand: McGuigan Wines, by ad agency: MKTG. This Print medium campaign is related to the Alcoholic Drinks industry and contains 3 media assets. It was submitted almost 7 years ago.


Advertising Agency: MKTG, Sydney, Australia
Art Directors: Owen Kane, Michael Blumberg
Account Director: Erin Hunter
Photographer: Kenny Smith


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