ADVERTISING

Description

Taiwan possessing the highest density of motorcycles and scooters in the world, at 378 per square kilometer. We have also discovered the high accident rate of motorcycle since Anti-lock Braking System is not force to be installed by current regulation. So, we hope to arouse Taiwanese’s awareness toward to the importance of installing Anti-lock Braking System. With Anti-lock Braking System, it can make the journey safer.

This professional campaign titled 'Addiction' was published in Taiwan in July, 2019. It was created for the brand: Robert Bosch Taiwan, by ad agency: Heartbeat Creative Lab. This Digital medium campaign is related to the Electronics, Technology and Transport industries and contains 1 media asset. It was submitted over 1 year ago.

Credits

Advertising Agency: Heartbeat Creative Lab, Taipei, Taiwan, Province of China
Chief Creative Officer: Akira Chen
Copywriter: Kevin Kuo
Copywriter: Sierra Chang
Director: Allen Lee
Producer: Chia Liu
Production Company: Bundle Film Production

ADVERTISING

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