Description
This Christmas, Jeep wanted to show that it is the vehicle capable of adapting to any terrain and every challenging landscape in Colombia—even a terrain so Colombian that it feels more ours than our own flag.
A place that only appears at certain times of the year, where even animals struggle to stand upright, where the waters are so thick they seem made of plastic, the mountains rise like cardboard walls, and the grass is so tough and rough it feels like paper. Of course, we’re talking about the traditional Colombian Nativity scene.
Together with Interactive Media, we created this series of prints to celebrate the beauty of being Colombian, alongside a brand that feels like part of our home.
This professional campaign titled 'ADAPTADO PARA CUALQUIER TERRENO' was published in Colombia in December, 2024. It was created for the brand: Jeep colombia, by ad agency: Interactive Media. This campaign is related to the Automotive industry and contains 3 media assets. It was submitted 2 months ago.
Credits
Advertising Agency: Interactive Media, Bogotá, Colombia
Executive Director : Juan Sebastían Murcia
General Creative Director : Ricardo Balaguera
Head of Art: Santiago Cepeda Alba
Art Director: Edwin Vargas