Description
ahm Insurance delivered on their brand promise of straightforward insurance through an analogous brand experience. Five Twitch streamers created ‘A Healer Main’ character named ‘ahm Insurance’ in Twitch’s top multiplayer games to help heal other players, mirroring ahm's IRL role in intimate brand moments; in engaging livestreams on the Twitch homepage, where they simultaneously lead a live discussion, demystifying health insurance with their chat.
This professional campaign titled 'A Healer Main' was published in Australia in July, 2024. It was created for the brand: ahm Insurance, by ad agency: Twitch Brand Partnership Studio. This Digital medium campaign is related to the Insurance industry and contains 1 media asset. It was submitted 9 days ago.
Credits
Agency: Twitch Brand Partnership Studio