24/7 Human Support - Clockify (Horizontal)
Description
Set around a tongue-in-cheek misdirection, this commercial for CAKE.com uses visual misdirection to highlight the brand's commitment to 100% human-led customer support in an era dominated by AI chatbots.
The spot opens on a tight close-up of a robot and the voiceover introduces it as the company's "customer support lead." The camera pulls back into a wide shot to reveal it’s actually a lively Halloween party—and the robot is simply an employee in a costume. The voiceover delivers the punchline, finishing the thought with "...at last year's Halloween party."
Featuring real members of CAKE.com's actual customer support team as the cast, the campaign delivers a lighthearted, direct brand truth: behind their platform, there are no algorithms or automated scripts—just real humans on the other end.
This professional campaign titled '24/7 Human Support | Clockify' was published in United States in October, 2026. It was created for the brands: CAKE.com and Clockify, by ad agency: CAKE.com Creative HUB. This Digital and Film media campaign is related to the Electronics, Technology and Office Equipment industries and contains 1 media asset. It was submitted 1 day ago by CAKE.com Creative HUB.
Credits
Creative Director: Miloš Jakšić
Director: Aljoša Nikolić
Producer: Jelena Radojević
DOP: Aleksandar Karaulić
Copywriter: Kristina Belomarković
Designer: Ognjen Milenković
Production design: Miloš Radovanović / Method
Costume: Milica Kolarić
Cast: Kristina , Marija , Julian Griffin, Malena Selić, Edin Abdulahi, Dušan
