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Thorn

Campaign
Agency Network: 
Published/Aired: 
February 2014
TMO:  Thorn

Description

Print advertisement created by Heads Propaganda, Brazil for TMO, within the category: Public Interest, NGO.

Caption

For him, donating a thorn isn't a problem. For you, donating bone marrow shouldn't be either. When you donate bone marrow, only 10% of your marrow is removed and, within 15 days, it will have regenerated completely. You don’t lose anything and you can even save a life. Visit institutotmo.org.br and find out more about being a bone marrow donor.

Advertising Agency: Heads SP, Brazil
Creative Directors: Silvio Medeiros, Fabio Miraglia
Art Directors: Silvio Medeiros, Pedro Galdi
Copywriters: Gabriel Sotero, Alpho Ramsay
CGI: Fuze Image Makers
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