In many parts of the world deforestation of natural forests is progressing at a relentless pace. Tropical forests in South America in particular are being cleared - mostly illegally - to make room for cattle farms and soya plantations. Serviceplan Campaign X has developed a striking print campaign for the environmental and nature conservation organization ROBIN WOOD, which effectively visualizes the devastating effects of deforestation.
Print advertisement created by Serviceplan, Germany for Robin Wood, within the category: Public Interest, NGO.
Chief Creative Officer: Alex Schill
Chief Creative Officer Germany: Matthias Harbeck
Creative Managing Director Serviceplan Campaign X: Markus Maczey
Creative Managing Director Serviceplan Campaign X: Hans-Peter Sporer
Executive Creative Director Serviceplan Campaign X: Luitgard Hagl
Management Supervisor Serviceplan Campaign X: Julian Rinnewitz
Senior Art Director Serviceplan Campaign X: Michael Lux
Junior Copywriter Serviceplan Campaign X: Jan Cordes
Junior Art Director Serviceplan Campaign X: Norman Neblich
Junior Account Manager Serviceplan Campaign X: Sophia Goossens
Group Head Consultant & Planner & Creative Media Manager Mediaplus Media 1: Jonas Binder
Producer: Geert Jansen / The Artbox BV
Photographer/Illustrator: Fulco Smit Roeters