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Non-imaginary Friends

Agency Network: 
Published/Aired: 
June 2020
Pedigree: Non-imaginary Friends
Pedigree: Non-imaginary Friends
Pedigree: Non-imaginary Friends
Pedigree Print Ad - Non-imaginary Friends
Pedigree Print Ad - Non-imaginary Friends
Pedigree Print Ad - Non-imaginary Friends

Description

An imaginary friend can help kids deal with anxiety by teaching, inspiring and comforting them. But a real life dog can bring all of these things and more.

Print advertisement created by BBDO, United States for Pedigree, within the category: Pets.

Caption

Adopt a dog.

Advertising Agency: BBDO New York, New York, United States of America
CCO: Greg Hahn
ECD: Peter Kain
ECD: Gianfranco Arena
Creative Director / Art Director: Carolyn Davis
Creative Director / Copywriter: Matthew Page
Producer: Jasmine Batista
Senior Account Director: Sally Nathans
Account Manager: Isabel Pluck
Planning Director: Karin Santiago
Production Company: Lightfarm Studios / Brazil
CGI Artists: Rafael Vallaperde, Milton Menezes
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