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Storks

Agency Network: 
Published/Aired: 
April 2010
Molfix:  Storks
Molfix Print Ad -  Storks

Description

Print advertisement created by Ogilvy, Turkey for Molfix, within the category: Health.

Caption

Molfix Extra Small Premature baby diapers. For babies who can not wait.

Advertising Agency: Ogilvy Istanbul / Soho Square
Creative Director: Tibet Sanliman
Art Director: Elif Seven
Copywriter: Özge Ceyranci
Illustrator: Brad Holland
Strategic Planning: Serra Ceylan Yucel, Baris Bakir

Account team: Elif Adali Erten, Ayca Sancak
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Hernandez58's picture

great visual

Hernandez58
Activity Score 15
brandingworthspreading's picture

Great copy! Babies who can not wait... to live! Sweet.

brandingworthsp...
Activity Score 648
Copywriter at brandingworthspreading.com |

Blog | Twitter

L. Wiesen's picture

Forced...

L. Wiesen
Activity Score 1340
Copywriter
daydream nation's picture

Excellent strategy for the product. And the idea is very sharp. Nice work guys.

daydream nation
Activity Score 3
copywriter777's picture

nice

copywriter777
Activity Score 2
hufflepoff's picture

Very cool

hufflepoff
Activity Score 430
Art Director at shwing
Wordnerd's picture

totally don't get this.

Wordnerd
Activity Score 6692
Copywriter
corporal_hicks's picture

Nice one!
Didn't like the typo.

corporal_hicks
Activity Score 365
Art Director
aRianna23's picture

maybe a softer color instead of almost read orange for the background... Moms who have premature babies are going through a certain amount of stress, i think a softer color to the eye would've worked better, something to make it look more happy, fluffier clouds on pastel colors and happy cute jets.

I love the copy and the idea, but would've worked the art in a different way

aRianna23
Activity Score 279
Media Buyer at CultureSpan Marketing
Billoughsby's picture

Lovely. I'd buy that.

Billoughsby
Activity Score 5154
Art Director |

That's it.

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