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Agency Network: 
Published/Aired: 
May 2014
Lego:  Create
Lego Print Ad -  Create

Description

Print advertisement created by Jung von Matt, Germany for Lego, within the category: Gaming.

Advertising Agency: Jung von Matt, Hamburg, Germany
Executive Creative Directors: Deneke von Weltzien, Tom Hauser
Creative Directors: Reza Ramezani, Florentin Hock
Art Director: Marielle Heiss
Copywriter: Bastian Tripp
Photographer: Ralph Baiker
Post Production: Jung von Matt/Craft
Account: Oliver Kielinski, Niels Boese
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Highest Rated

morse's picture

Great ad! So good.

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

morse's picture

Great ad! So good.

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Pete R.'s picture

I'm sure this ad will win a metal this year.

Pete R.
Activity Score 3412
Illustrator
N17's picture

I'm not sure about that, but surely a good idea.

N17
Activity Score 475
Creative Director
Da Vini's picture

Kids are the gods!

Da Vini
kleenex's picture

nice.

kleenex
Activity Score 58797
Web Designer/Developer
NY Belfry's picture

A smart ad essentially, but you'd be alienating other religions.

NY Belfry
Activity Score 1045
Other at City College of Technology
TheBear's picture

I think that in this case, is making reference to the painting. I don't know if they even thought about religion.

TheBear
Activity Score 486
General Manager |

I'm good at this But not perfect.

goldi's picture

Old and done zilliontimes.

goldi
Activity Score 346
General Manager
goldi's picture

Old and done zilliontimes.

goldi
Activity Score 346
General Manager
Roshan Quintus's picture

great idea. art direction could have been different.

Roshan Quintus
Activity Score 667
Saatchi & Saatchi - Sri Lanka |

bite me

SoniBarrera's picture

What a coincidence! This made me remember the ad I did about three or four years ago. It is definitely the same idea!. I had published this piece in deviantart (http://soniabarrera.daportfolio.com/gallery/501337#12), it is so similar that I feel proud of myself... Good job, the little modifications make it look lovely. Just for the record, I invented and created this ad from scratch and was one of my University projects.

If this is plagiarism, we share the success because this will be only one of my many achievements.

SoniBarrera
Activity Score 2
YXCR's picture

They are very similar… If you are the original creator, you should definitely receive some credit for this Ad. Contact Lego directly.

YXCR
Activity Score 2
caveman's picture

Another advertising cliché.

caveman
Activity Score 145
glargmonster's picture

The perspective is all wrong.

glargmonster
Activity Score 178
Copywriter
VeronicaFranco's picture

Lego. Create.
YES

VeronicaFranco
Activity Score 789
Copywriter
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