Description
Print advertisement created by Wächter & Wächter, Germany for Infinito, within the category: Industrial, Agriculture.
Perfect protection for your vegetables.
Creative Director: Andreas Rüthemann
Art Director: Carina Wenzel
Copywriters: Jan Portius, Christine Elfers
Photographer / Retouching: litho niemann + steggemann gmbh
not digging this. makes them look inedible. Then again if its for an agricultural audience they tend to look at food differently so it probably works quite well.
We're going to need more lube.
It could look more humane and fun if we could still see fresh vegetables inside accordingly designed vegetable armours made of steel.
"Why hire a dog and bark yourself?"

I don't see what the product is.. i dont believe they are selling metal cases for vegitables. I asume some sort of boxes?? but i can't see it
also yeh, it doesn't look appealing unless you're a si-fi fan
this agency always uses big logos and places them always in the same area
http://adsoftheworld.com/media/print/pattex_excalibur
http://adsoftheworld.com/media/print/baytan_2_stronger_than_ever
one should not take life so seriously - as one will not come out of it alive.

Vegetables and metal... bad idea
People preffer something natural, specially now more of the public are turning into organic consumers and all that