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Corona Thermal Insulation Paint

Agency Network: 
Published/Aired: 
March 2019
Corona Paints: Corona Thermal Insulation Paint
Corona Paints Print Ad - Corona Thermal Insulation Paint

Description

Colombia is a tropical country, and most of its territory is below 1000 meters above sea level. Hence, temperatures in these locations exceed 30ºC throughout the entire year. In order to help with these high temperatures, Corona, one of the most beloved brands by Colombians, offers a thermal insulating paint capable of reducing temperature up to 4°C.

Caption

New CoolGuard. The paint that reduces the temperature by up to 4°C.

Advertising Agency: DDB Colombia, Bogotá, Colombia
CCO: André Pedroso
Creative Director: Jorge Valencia
Art Director: Juan Felipe Arango
Art Director: Laura Fonseca
Copywriter: Felipe Cendales
Copywriter: Eduardo Vargas
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