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Agency Network: 
Published/Aired: 
March 2019
Casa de Niños Manuel Fernández Juncos: Hard Tattoos
Casa de Niños Manuel Fernández Juncos: Hard Tattoos
Casa de Niños Manuel Fernández Juncos: Hard Tattoos
Casa de Niños Manuel Fernández Juncos Print Ad - Hard Tattoos
Casa de Niños Manuel Fernández Juncos Print Ad - Hard Tattoos
Casa de Niños Manuel Fernández Juncos Print Ad - Hard Tattoos

Description

There is a high level of child abuse in Puerto Rico. We did a campaign to claim attention. Children with tattoos. You are not supposed to tattoo a child, as well as you are not supposed to abuse a child. And both are marks that stay forever.

Print advertisement created by Lopito Ileana & Howie, Puerto Rico for Casa de Niños Manuel Fernández Juncos, within the category: Public Interest, NGO.

Caption

This is our big secret
It’s YOUR FAULT
Don’t tell anybody
This is between you and me
THIS IS OUR GAME
I know you want this
You Asked for it
Shhhhh.... QUIET
Don’t move

Scarred for life. (Young Boys’ Shelter “Manuel Fernandez Juncos”)

damn the day you were born
get out of my way
little shit
animal
you stink
get out of here
good for nothing
you are a nobody
I hate you
you are disgusting
shut up
dumb ass
I hate you
loser
you’re a lost case
I can't stand you

Scarred for life. (Young Boys’ Shelter “Manuel Fernandez Juncos”)

It stays forever.

Advertising Agency: Lopito, Ileana & Howie, Guaynabo, Puerto Rico
Creative Director: Tere Dávila
A Creative Director: Alejandro Aguilera
Art Director / Retoucher: Radomes Germán
Art Director: Jorge Tous
Copywriter:Alejandro Aguilera
Photographer: Jochi Melero
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hotfish72's picture

nice ad series

hotfish72
Activity Score 154
Creative Director
kleenex's picture

I like the concept.

kleenex
Activity Score 58321
Web Designer/Developer
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