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What Dad really wants, 3

Campaign
Agency Network: 
Published/Aired: 
September 2010
Bonds:  What Dad really wants, 3

Description

Print advertisement created by The Campaign Palace, Australia for Bonds, within the category: Fashion.

Caption

What does Dad really want this Fathers Day?

Advertising Agency: The Campaign Palace, Sydney, Australia
Creative Director: Cameron Hoelter
Art Director: Nic Buckingham
Copywriter: Hywel James
Retoucher: Electric Art
Stylist: Kirsten Butler
Photographer: Chris Searl
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Highest Rated

Roger Keynes's picture

Sold.

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

Guest's picture

Quite cute

Guest
lahaff's picture

Ah, flowcharts never gets old.

lahaff
Activity Score 1518
Copywriter
Guest's picture

Could have been more complex and ironic...

Guest
Guest's picture

true!

Guest
capywriter's picture

agree. It's nice, but a little too simple (especially as a campaign)

capywriter
Activity Score 5512
Copywriter at Freelance
Lucylu's picture

This series is fun - could so easily be boring.

Lucylu
Activity Score 109
atb2005's picture

Aaaaaamazing! Brilliant (short!) copy combinted with a great simple visual. Funniest undies campaing I've seen.

atb2005
Activity Score 13557
Pedestrian's picture

These are fun. I like 'em.

Pedestrian
Activity Score 492
dadada's picture

it takes time to be read

dadada
Activity Score 1720
Art Director |

Everybody is creative, be yourself.

Guest's picture

My condolences.

Guest
Guest's picture

yes and no...

Guest
silvi's picture

Ingenioso

silvi
Activity Score 4172
Copywriter
Hibon's picture

Clever and creative.

Hibon
Activity Score 3734

Simple ideas are the best !

Kamikaze777's picture

hahah nice idea!

Kamikaze777
Activity Score 119
My deskop
Kamikaze777's picture

hahah nice idea!

Kamikaze777
Activity Score 119
My deskop
Guest's picture

not new and bad copy.
sorry, its nice but was done before and could have been written better.

Guest
Roger Keynes's picture

Sold.

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

Guest's picture

Brilliant!

Guest
andyStock's picture

Very good advert.

But, the one thing I hate receiving more than anything else as a gift is socks & undies! Could you put any less thought into a gift!? I would rather have the money to be honest.

andyStock
Activity Score 666
Anonymous Author's picture

Making the old feel new is a good skill to have.

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

shereefku's picture

its funny and nice but, there are limitations for a campaign especially for outdoor ads.

shereefku
Activity Score 16
Graphic Designer at DDBi Jeddah
Dzsoi's picture

Other two are better written. Still not that bad.

Dzsoi
Activity Score 8609
Copywriter
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