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Unemployee of the Year, 4

Campaign
Agency Network: 
Published/Aired: 
September 2012
Benetton:  Unemployee of the Year, 4

Description

Print advertisement created by Fabrica, Italy for Benetton, within the category: Fashion.

Advertising Agency: Fabrica, Treviso, Italy
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GrumpyArtDirector's picture

Waaaay better than the first Unhate campaign. In the end, it's nothing more than a research grant. But they've presented it in a way that it looks inspiring and new. And it's targeted at young people, who are the ones who actually buy those damn sweaters.

GrumpyArtDirector
Activity Score 858
Art Director
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