We needed to communicate this year's ABInBev Ecuador Internship Program. So we came up with “We all have to start” which applies for any work field. Even those who hold high positions in ABInBev started as interns or trainees. So, we used real photos of some of the employees in the board of directors when they were young, used a real typewriter for the texts and made a customized rubber stamp to complete the layout; to communicate the company's internship program and show what can be achieved through those programs.
Print advertisement created by Bombai, Ecuador for ABInBev Ecuador, within the category: Alcoholic Drinks.