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Commemorative plaques

Agency Network: 
Published/Aired: 
May 2016
SOS Mitmensch:  Commemorative plaques
SOS Mitmensch Outdoor Ad -  Commemorative plaques

Description

Since the Geneva Refugees Convention of 1948, asylum is a human right to be granted to any person being persecuted because of race, religion, nationality, political orientation or affiliation with a minority. Unfortunately, Austria’s asylum laws are among the most frequently modified legal matters of recent years, not least because of everyday political populism.
To counteract this, Austrian human rights NGO SOS Mitmensch placed commemorative plaques in Vienna. In the course of 2 months, the plaques were affixed in different neighborhoods each week, calling attention to the consequences of populist policy with stirring messages. The campaign drew inspiration from the plaques commemorating people and their achievements almost on every corner in Vienna. The names on these plaques prove that Vienna has always profited from her immigrants. And Vienna is certain to continue to profit, now that society is overaging.

Outdoor advertisement created by BBDO, Austria for SOS Mitmensch, within the category: Public Interest, NGO.

Advertising Agency: PKP BBDO, Vienna, Austria
Creative Director / Copywriter: Erich Enzenberger
Art Directors: Astrid Bittermann, Verena Ernhard
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halaby87's picture

might work

halaby87
Activity Score 10502
Marketing Manager |

M.Halaby

kleenex's picture

Good idea,.

kleenex
Activity Score 58797
Web Designer/Developer
BAdsoftheworld's picture

Nice.

BAdsoftheworld
Activity Score 3519
damnson's picture

Works for me just fine.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

Priya Wijetunga's picture

Good.

Priya Wijetunga
Activity Score 1667
General Manager
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