Exhaustion, 3

Campaign
Agency Network: 
Published/Aired: 
August 2012
Osim:  Exhaustion, 3

Description

We produce a pop-up poster that manipulates a state of fatigue.

Outdoor advertisement created by FCB, Hong Kong for Osim, within the category: Health.

Caption

Massage brings your strength back.

Advertising Agency: Draftfcb, Hong Kong
Creative Directors: Iris Lo, Timothy Chan, Ming Chan
Art Directors: Ming Chan, Chiu Wai Hung, Mio Pang, Jeff Lai
Copywriters: Timothy Chan, Jann Yu
Illustrator: Joe Wan
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Highest Rated

vagdz's picture

Same idea here and it's about fatigue too.... ouch.

http://www.marketingmag.ca/mqc/files/2012/07/20120710_fatigue_1.jpg

vagdz
Activity Score 261
Manhattan Ave, N.Y.
chiflete comunic's picture

same client 2 campains? fake

chiflete comunic
Activity Score 91
Other
venom_elite's picture

Serial killer lumberjacks: Tomorrow's untapped market.

venom_elite
Activity Score 772
Art Director
kleenex's picture

These three ads stink.. I am not seeing a concept at all here.

kleenex
Activity Score 58777
Web Designer/Developer
vagdz's picture

Same idea here and it's about fatigue too.... ouch.

http://www.marketingmag.ca/mqc/files/2012/07/20120710_fatigue_1.jpg

vagdz
Activity Score 261
Manhattan Ave, N.Y.
Lisbon freak's picture

Ouch indeed. Not the same art direction but clearly the same idea.

Lisbon freak
Activity Score 496
Creative Director at Toronto
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