#BetterWithPepsi

Published/Aired: 
June 2021
Pepsi: #BetterWithPepsi
Pepsi: #BetterWithPepsi
Pepsi: #BetterWithPepsi
Pepsi: #BetterWithPepsi
Pepsi Integrated Ad - #BetterWithPepsi
Pepsi Integrated Ad - #BetterWithPepsi
Pepsi Integrated Ad - #BetterWithPepsi
Pepsi Integrated Ad - #BetterWithPepsi

Description

For over 30 years, Pepsi drinkers have been cut out of the burger & cola pairing equation, sidelined and forced to compromise - but that is all about to change as Pepsi declares this week that Burgers go Better with Pepsi.

A recently commissioned survey shows what we all thought - 60% of participants preferred their Big Macs, Daves singles and Whoppers with Pepsi over Coke.

Anyone that shared a photo on Facebook, Twitter or Instagram of themselves with a Pepsi alongside any fast food burger of their choice purchased on Friday, May 28, with the hashtag #BetterWithPepsi, had their Pepsi comped by the brand, all day long. Alternatively, fans could click a #BetterWithPepsi ad on Facebook or Instagram, then sharing their receipt(s).

Logo Imagery: Alma
Mascot Imagery: VaynerMedia
Paid Media: OMD
Public Relations and Communication Strategy: Acceleration Community of Companies
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