Bring Back the Dead
Published/Aired:
May 2019Posted:
December 20, 2019
Description
Burger King’s current Halloween campaign doesn’t get enough attention from millennials. We decided to drive millennials to stores by targeting their nostalgia and adding a Halloween twist.
Integrated advertisement created by S.I. Newhouse School of Public Communications, United States for Burger King, within the category: Food.
Advertising School: S.I. Newhouse School of Public Communications, Syracuse, United States of America
Professor: Mel White
Professor: Kevin O'Neill
Art Director: Corinne Baker
Copywriter: Annie Turner
Professor: Mel White
Professor: Kevin O'Neill
Art Director: Corinne Baker
Copywriter: Annie Turner
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