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#LiftLimits

Agency Network: 
Published/Aired: 
March 2018
Adidas: #LiftLimits
Adidas: #LiftLimits
Adidas: #LiftLimits
Adidas: #LiftLimits
Adidas: #LiftLimits
Adidas: #LiftLimits
Adidas: #LiftLimits
Adidas Integrated Ad - #LiftLimits
Adidas Integrated Ad - #LiftLimits
Adidas Integrated Ad - #LiftLimits
Adidas Integrated Ad - #LiftLimits
Adidas Integrated Ad - #LiftLimits
Adidas Integrated Ad - #LiftLimits
Adidas Integrated Ad - #LiftLimits

Description

Women don’t pursue weightlifting because of the false perception that they’ll start to look like men.

Integrated advertisement created by The Creative Circus, United States for Adidas, within the category: Sports.

Caption

Muscles aren't masculine.

Advertising School: The Creative Circus, Atlanta, USA
Copywriter: Gerald Render
Art Director: Astrid Michelson
Art Director: Alex Mandujano
Art Director: Xochitl Orozco
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