Kraft Mother’s Day Away

Agency Network: 
May 2019

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Film advertisement created by Leo Burnett, United States for Kraft, within the category: Food.

Advertising Agency: Leo Burnett, Chicago, USA
CCO: Britt Nolan
CSO: Emma Montgomery
EVP, Executive Creative Director: Jordan Doucette
SVP, Creative Director: Meg Farquhar
Creative Director, Art: Ryan Stotts
Creative Director, Writer: Pete Lefebvre
Senior Producer: Britt Godsell
Strategist: Efrain Bahena
Account Director: Megan Collins
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Danielazar's picture

Good initiative, my only concern is that the need of a mother for a break is portrayed as if, given the opportunity, the mother would just run away from these kids forever. a lighter, more wittier approach would have carried it further.

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