Can't Handle It

Agency Network: 
Published/Aired: 
November 2020

Description

Italy is the birthplace of a world famous Hazelnut spread. So to launch the new Kraft Hazelnut Spread, we went to the homeland of hazelnut spread. Italians reacted in shock, horror, delight, and eventually joy.

Film advertisement created by Rethink, Canada for Kraft, within the category: Food.

Advertising Agency: Rethink, Toronto, Canada
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