Don't Upset Mama Nature!

Agency Network: 
April 2018


FCB has introduced ‘Mama Nature’, a no-nonsense Kiwi twist on Mother Nature, to help tackle litter. She’s still all about loving the planet and keeping New Zealand “Be-yooo-diful” but years of cleaning up after everyone has seen an end to her unconditional love. Unleashing the odd dose of natural-disaster onto litterers? Yeah, ‘Mama Nature’ can do that.

Film advertisement created by FCB, New Zealand for Keep New Zealand Beautiful, within the category: Public Interest, NGO.

Advertising Agency: FCB, New Zealand
Production Company: Tomorrowland
Director: Justin Harwood
Producer: Shannon Cairns
Sound Studio: The Coopers of Franklin Road
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