Dancing On Ice

Agency Network: 
Published/Aired: 
December 2017

Description

To celebrate the return of the much loved entertainment show Dancing on Ice ITV Creative created this beautiful animated story of a Polar bear who dreams of dancing on the ice.From his first scary steps we see that he is a long way from graceful, but with the help of a partner who picks him up, we see his confidence and his skating prowess improve in literal leaps and bounds, culminating with him wowing a woodland crowd who give him Perfect 10s.Conceived by ITV Creative’s Executive Creative Director, Tony Pipes with Creative Directors Alex Mathieson and Anton Ezer, it was directed by Hush’s Kirk Hendry, in collaboration with Stockholm based animation studio, Goodbye Kansas.The bears were brought to life by a combination of animation and the motion capture of real figure skaters in Sweden.

Film advertisement created by ITV Creative, United Kingdom for ITV, within the category: Agency Self-Promo.

Advertising Agency: ITV CREATIVE, London, UK
​Executive ​Creative Director:​ Tony Pipes
Art Directors / Copywriter:​ Tony Pipes, Anton Ezer, Alex Matheison
Producer: Hannah Cooper
Director: Kirk Hendry
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Highest Rated

kleenex's picture

nicely animated.

kleenex
Activity Score 58777
Web Designer/Developer
kleenex's picture

nicely animated.

kleenex
Activity Score 58777
Web Designer/Developer
halaby87's picture

cute

halaby87
Activity Score 10498
Marketing Manager |

M.Halaby

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