Por Todos

Agency Network: 
May 2020


An adaptation of a Coca-Cola ad from 2002 that was created to address the Argentinian Great Depression.

Film advertisement created by McCann, Argentina for Coca-Cola, within the categories: Non-Alcoholic Drinks, Public Interest, NGO.

Advertising Agency: Mercado McCann, Argentina
Executive Creative Director: Martín Mercado, Nicolás Massimino, Juan Pablo Lufrano
Chief of production: Agustín Borgognoni
Client services: Fernando Sarni, Angie García Fernandez
Strategy & Planning: Pilar Echeverría
Photographer: Charlie Mainardi
Editor: Santiago Lemme
VO: Nicolás Abeles
Soundtrack: Camilo Iezzi / CCCI studio
Sound & Audiomix: Porta Estudio
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