ADVERTISING

Caserne

Caserne Inn

Agency: Caserne

Description

The Caserne Inn project is in itself a product born out of a design delirium. After having rented a chalet for the team during the winter to allow everyone to change air one after another (covid safe), we decided to make it a project. It brings together the passion and humor of a team who enjoys bringing a product to life, without taking themselves seriously. The brand tells a story, a state of mind directly linked to our current COVID conditions. The video highlights social expectations of what the world calls "self care". Lea's actions are certainly irresponsible and far from being health recommendations, but it is ironically in this « laissé-allé » that she achieves her happiness.

This professional campaign titled 'Caserne Inn' was published in Canada in April, 2021. It was created for the brand: Caserne, by ad agency: Caserne. This Film medium campaign is related to the Agency Self-Promo industry and contains 1 media asset. It was submitted almost 3 years ago by Lachapelle: Ugo of Caserne.

Credits

Advertising Agency: Caserne, Montreal, Canada
Director: Charlotte Ratel
Written By: Charlotte Ratel, Kristian Andersen
Produced By: Caserne, Nicolas Chabot
Lead Cast: Léa Mauthes
Voice: Ashley Olivieri
Dop: Thomas Soto
Production Manager: Emilie Mercier
First Assistant Director: Aïcha Morin-Baldé
Production Assistant: Pablo Chordi
Art Director: Alix Le Clerq
Art Director Assistant: Maude Pelletier
First Camera Assistant: Amandine Schelle
Key Grip: Stéphane Pilon
Gaffer: Gaétan St-Onge
Wardrobe Stylist: Marilyne Gauthier-Leduc
Editor: Louis Chevalier-Dagenais
Colorist: Simon Boisx
Music Composer: Marc-André Gilbert / Parade
Special Thanks: MELS, Alt Productions, Planet Chloé, Manoir Yamaska

Sierra Nevada

ADVERTISING

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.