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Agency Network: 
Published/Aired: 
July 2019

Description

To activate the brand new Pirinsko Ledeno, filtered at -1C, we created an interactive, multi-sensory tunnel. At one of the biggest festivals in Bulgaria, within 3 days, more than 5500 people felt why Pirinsko Ledeno is so cool.

Experiential advertisement created by 121 Agency, Bulgaria for Pirinsko Ledeno, within the category: Alcoholic Drinks.

Advertising Agency: 121 Agency, Sofia, Bulgaria
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