Unplug to save bags
Description
Meralco, the Philippines' top supplier of electricity, aimed to show goodwill to its customers by educating them on how electric consumption works and how to read electricity bills.
Special bags that combined Electricitips or information on how to save electricity and ways to practice smart electrical consumption were given away during Christmas bazaars and Meralco mall events.
Direct advertisement created by TBWA, Philippines for Meralco, within the category: Public Interest, NGO.
Highest Rated
The idea has been used someplace before. Anyways, neatly done.
Nice design idea, but not particularly great as an ad.
.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.
It's not an ad, it's a bag. and it's great.
.............................
Not all who wander are lost.
Agree...
M Munir Bhatti
http://twitter.com/munirgee | http://facebook.com/munirgee | http://www.xperts.net.pk
great idea. its amazing.
nice
-------------------------------------------------------------------
~ Quite obviously, I have gathered no moss ! ~
This is cool! very fast & easy to be consumed by the public.
-The Color of Life Depends on You-
Very nice!
nice idea, good execution. And I think that it is a good way to point the high level of electricity consumption and simple ways to reduce it.
Good idea. But people want to save a child, a tree, not a bag.
This idea hasn´t emotional connection with people.
i like it
nice idea......................
to silvi - you've missed the point...unplug to save bags was meant to mean "Unplug to Save" Bags; the phrase "unplug to save" was used as an adjective phrase to describe the bags :-)
great and cool idea....
The idea has been used someplace before. Anyways, neatly done.
Latest Collections
