Dipping sauce kit

Agency Network: 
February 2021
Max Burgers: Dipping sauce kit
Max Burgers Direct Ad - Dipping sauce kit


Swedish burger chain MAX Burgers recently launched Sweet Potato Fries. A fry that is a little bit sweeter in taste compared to regular fries. This demanded a new dip-fry flavor combo. To help inspire customers find their new favorite taste, MAX Burgers created a box kit sent to influencers. Looking like a box of chocolate it instead contained all the best dipping sauces from MAX Burgers so people could dip their way to the best flavor combo.

Direct advertisement created by JMW, Sweden for Max Burgers, within the category: Food.

Advertising Agency: JMWGolin, Sweden
Account Director: Louise Leo
Head of Strategy: Björn Mellstrand
PR: Ebba Seidlitz
PR: Lova Schöldsten-Hjertberg
Social Media Manager: Rasmus Forssberg
Creative Director: Samuel Garlöv
Executive Creative Director: Joakim Karlsson
Art Director: Filip Lindquist
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