Description
For World Blood Donor Day on June 14th, TBWA Dublin took a stance against the severe restrictions on men who have sex with men (MSM) donating blood in Ireland.
Ireland was the first country in the world to legalise same-sex marriage by popular vote, yet it is one of the last progressive countries to have a year long deferral period on MSM donating blood.
It’s time for change.
This professional campaign titled 'End the MSM Blood Ban in Ireland' was published in Ireland in June, 2021. It was created for the brand: TBWA Dublin, by ad agency: TBWA. This Content medium campaign is related to the Agency Self-Promo and Public Interest industries and contains 5 media assets. It was submitted almost 3 years ago by Copywriter: Roisin O Mahony of Boys+Girls.
Credits
Advertising Agency: TBWA Dublin, Dublin, Ireland
Ceo: Deirdre Waldron
Art Director: Sarah Tynan
Copywriter: Roisin O Mahony
Social Media & Content Specialist: Amy Tumelty
Senior Account Manager: Aoife McCarthy
Strategic Planner: Anne Cotte
Social Media And Content Intern: Adam Lynch
Head Of Art: Niall Staines