ADVERTISING

HSBC

The World's Largest Welcome Mat

Agency: JWT

Description

HSBC Bank Canada and J. Walter Thompson Toronto wanted to showcase the Canadian spirit of inclusivity on a grand scale. The Welcome Mat was designed as a surprise and delight for returning Canadians, newcomers, visitors & international students arriving at one of North America’s busiest airports, Toronto Pearson. As Canada’s leading international bank with a presence in 67 countries and territories, HSBC Bank Canada is proud to be the bank of choice for many newcomers, visitors and long-time residents in Canada alike.

This professional campaign titled 'The World's Largest Welcome Mat' was published in Canada in September, 2018. It was created for the brand: HSBC, by ad agency: JWT. This Ambient medium campaign is related to the Finance industry and contains 1 media asset. It was submitted over 5 years ago.

Credits

Advertising Agency: JWT, Toronto, Canada
Creative Director: Phil Sylver
Art Director: Zuheir Kotob
Copywriter: Jeff Topol
Executive Creative Director: Cory Eisentraut
Producer: Jennifer Cotton
Business Director: Sheng Sinn
Account Director: Terence Jou
Account Supervisors: Marli Bennet, Joel Werner
Account Executive: Kelsey Holst

ADVERTISING

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.