Advertisement

Metro

Campaign
Agency Network: 
Published/Aired: 
December 2008
Guarana Antarctica:  Metro

Description

Ambient advertisement created by DDB, Brazil for Guarana Antarctica, within the category: Recreation, Leisure.

Advertising Agency: DDB Brazil
Creative Directors: Julio Andery
Art Directors: Julio Andery, Adriano Alarcon
Copywriters: Rodolfo Sampaio, Marcio Fritzen
Illustrator: Seagulls Fly, Sergio Guilherme Filho, Jorge Ribeiro, Vetor Zero, Eliza Flores
Photographer: Alê Catan
Log in to post comments

Highest Rated

AdvMan's picture

What and?
Works take the attention on the poster.
People realized the works and search the tip and find the poster.

Very nice I loved. This is Advertising

İyi Reklam, Kötü Reklam
www

AdvMan
Activity Score 299
www.fikirbenim.blogspot.com |

www.fikirbenim.blogspot.com

SeanMartin's picture

Okay. And?

--------------------------

No, I am not a media buyer.

SeanMartin
jsantanaxp's picture

What and?
explains better your opinion.

-------------------------------------------
http://comunique9.blogspot.com

jsantanaxp
Activity Score 401
Other |

-------------------------------------------
http://www.comunique9.com.br

SeanMartin's picture

It only works if you look at it from one point of view if the dummy perspective is to work, and even then, a very *specific* point of view. It's like those trompe-d'oeil chalk drawings on the sidewalk. The way it's positioned in the photo, 90% of the people passing by will get absolutely nothing from it because it wont make any sense.

--------------------------

No, I am not a media buyer.

SeanMartin
DGCS's picture

The Lego one, you can only see from one angle, I got Grand Prix in 2005.So

DGCS
Activity Score 410
Art Director
Biga's picture

Actually it is positioned for people that is leaving the subway.

Biga
Activity Score 45
Leandro's picture

Ah boneca, andando de skate? Só no photoshop mesmo!

Leandro
Activity Score 117
Art Director
AdvMan's picture

What and?
Works take the attention on the poster.
People realized the works and search the tip and find the poster.

Very nice I loved. This is Advertising

İyi Reklam, Kötü Reklam
www

AdvMan
Activity Score 299
www.fikirbenim.blogspot.com |

www.fikirbenim.blogspot.com

john doe's picture

well... that one is really nice.

john doe
Activity Score 1571
Art Director
DGCS's picture

Dá-lhe boneca!!! É o Beckham andando de Skate?
Parabéns pela campanha.

DGCS
Activity Score 410
Art Director
Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement
Campaign Submission
Upload Your Work
Get Featured on AotW
Submit Now