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Agency Network: 
Published/Aired: 
January 2009

Description

Ambient advertisement created by Ogilvy, New Zealand for Auckland City Council, within the category: Public Interest, NGO.

Caption

A quarter of those killed or seriously injured in crashes in Auckland city are pedestrians.
Don't step into danger.

Advertising Agency: Ogilvy, New Zealand
Executive Creative Director: Jeremy Taine
Creative Directors: Basil Christensen
Illustrator: Marc Spijkerbosch
Art Directors: Basil Christensen
Copywriters: Charlotte Henry, Damon O'Leary
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Guest's picture

Really Lousy

Guest
Guest's picture

who gives the right to say that... stupid.

Guest
AdvMan's picture

Used many time. Sıklıkla kullanılmış bir çalışma, görsel zenginlik ve mesajı okutma başarısı dışında kalıcı bir marka bilinirliğine katkı sağlayacağını düşünmüyorum.

İyi Reklam, Kötü Reklam
www.fikirbenim.blogspot.com

AdvMan
Activity Score 299
www.fikirbenim.blogspot.com |

www.fikirbenim.blogspot.com

Guest's picture

again?!

Guest
Guest's picture

Love it

Guest
izmild's picture

Good for reminding...

izmild
Activity Score 770
Associate creative director |

izmild
http://uniquetvcomm.blogspot.com

bill_boonie's picture

Only prob with these is that you have to see them at the correct angle. So if you're not coming at it head on it falls flat.

bill_boonie
Activity Score 115
icandi communication
Guest's picture

Sure, distract people right before crossing the street. That will certainly get the point across...

Guest
Guest's picture

You guys are so stupid. They shouldn't be reading WHILE crossing the road. They had these on the sidewalk so that people will stop, see/read it before crossing. Think before you judge, dumbasses!

Guest
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