Education
Oil & Gas
Description
Access Bank's cross-border payment solution, AccessAfrica, addresses the international payment needs of various industries. However, the specific drivers, payment mechanisms, and operational expectations for international payments vary significantly across sectors.
This communication brief introduces a Sector-Targeted Awareness Campaign with two primary objectives:
- To enhance awareness of AccessAfrica across key industries.
- To clearly demonstrate an understanding of each sector's unique international payment requirements.
This professional campaign titled 'Zero-Distance Economy' was published in Ghana and Nigeria in January, 2026. It was created for the brand: Access Bank Plc, by ad agency: Accelerate Media Group. This Print medium campaign is related to the Finance industry and contains 2 media assets. It was submitted about 3 hours ago by Creative Director: Baruch Apata of Accelerate Agency (AMG).
Credits
Brand: AccessAfrica
Client: Access Bank Plc.
Advertising Agency: Accelerate Media Group
Chief Executive Officer: Colette Osibo
Head of Agency: Jite Ovueraye
Creative Director: Baruch Apata
Copywriters: Baruch Apata
Lead Visual Design: Adedayo Adegbami
Client Liaison Manager: Mary Jonah
