For our latest Park Place Volvo billboard featuring the new XC90, we rethought our approach from the top down—literally. This unconventional concept showcases the model’s six captain’s chairs, and is currently catching the eyes of commuters on the Dallas North Tollway.

This professional campaign titled 'XC90' was published in United States in January, 2020. It was created for the brands: Park Place Dealerships and Volvo, by ad agency: Launch Agency. This OOH Outdoor medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted about 4 years ago by Project Manager: Alexandra of Launch Agency.


Advertising Agency: Launch Agency, Dallas, United States of America


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