X Man’s Life, Buck, X Man’s Life, Bore
These are the first two ads in a series of the burly “Canadian Hunter” character defying death and kicking ass in the wild. The artwork was inspired by stag magazine covers from the 1950’s and 1960’s (Man’s Life, Man’s Action, True Adventure, and Stag magazine).
This professional campaign titled 'X Man’s Life, Buck, X Man’s Life, Bore' was published in Canada in January, 2012. It was created for the brand: Canadian Hunter Whiskey, by ad agency: Cornett-IMS. This Outdoor medium campaign is related to the Alcoholic Drinks industry and contains 2 media assets. It was submitted about 11 years ago.
Advertising Agency: Cornett-IMS, Canada
Illustrator: Brad Mancuso
Art Director: Jason Kaufmann