From kids to the ones that have seen decades of life, the humble television has entertained us all. Wishing this not so idiot box a Happy World Television Day.
Description
This world television day, Colors Kannada has taken a different approach to not just wish for television but also competition brands. The brand video shows the point of view of a television as various flagship shows of different channels play. The brand follows families watching their favourite shows from different channels over the years. The video resonates with every Kannadiga as it showcases the flagship shows of every Kannada GECs that have made a mark in the market. In today's competitive world the video comes as a breath of fresh air.
This professional campaign titled 'World Television Day' was published in India in November, 2022. It was created for the brand: Viacom18, by ad agency: The Big Little. This Digital medium campaign is related to the Media industry and contains 1 media asset. It was submitted almost 2 years ago.
Credits
Client - Colors Kannada, Viacom18
Advertising Agency: The Big Little, India, Bengaluru
Designer: Shridhar
Editor: Vijay
Copywriter: Chetana Thirthahalli
Project Head: Rahul
Creative Directors - Kavya Shankaregowda, Bharath Sudhama