Workshop's Favorite Tune


The sound of a starting engine is music to every mechanic’s ears. With the techPRO’s incredible starting power, equipped vehicles play this tune on a daily basis. Key visuals and adverts developed for HELLA to create awareness for the new line of HELLA techPRO car and truck batteries.

This professional campaign titled 'Workshop's Favorite Tune' was published in Germany in September, 2019. It was created for the brand: Hella, . This Print medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted about 4 years ago by Creative Director: Axel Braband of creativteam communications.


Advertising Agency: creativteam communications, Hannover, Germany
Creative Director: Axel Braband
Art Director: Philipp Pump
Art Director: Birte Schröder-Gütebier
Copywriter: Oliver Drell
Photographer: Jannes Frubel



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