The Springboks key sponsor, FNB, set-up a campaign leading to the 2019 Rugby World Cup. Words are a game changer in this campaign as we get insight from the current Springbok team and 4 ex players who had previously competed in the 1995 and 2007 Rugby World Cup on how words can encourage them and "change the game".
This professional campaign titled 'Words of Greatness' was published in South Africa in August, 2020. It was created for the brand: FNB, by ad agency: Grid Worldwide. This Digital medium campaign is related to the TV Promos industry and contains 7 media assets. It was submitted over 2 years ago by Production Assistant: Hloni Ntsooa of Spitfire Films.
Advertising Agency: Grid Worldwide, Johannesburg, South Africa
Production Company: Spitfire