Wise Little Birds

With agriculture being the mainstay of the Indian economy, the government has allowed farmers to begin their harvesting and seeding activities with several norms being relaxed to a large extent to strengthen this foundational sector. This then becomes a focal point of possible resurgence of danger and the farmer community must safeguard themselves in order to protect the people of their land. Tata Wiron, a brand of Global Wires India, one of India’s largest wires manufacturers in the world, set the boundaries of safety with Wise Little Birds, a digital film, conceptualised by Wunderman Thompson, South Asia, aimed at boosting community awareness amongst the farmers of the nation. A 2D animation film, made in Hindi and English, Wise Little Birds conveys a serious message through simple and positive light heartedness.