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Starbucks Keurig

Why Would You Ever Walk Into a Starbucks Again?

School: S.I. Newhouse School of Public Communications

Starbucks K-Cup Pods allow you to brew your own coffee at home, so you no longer have to wait in the notoriously long lines and pay for pricey drinks at Starbucks coffeehouses.

Description

Insight: People like to waste time and money on Starbucks rather than make coffee at home.
Big Idea: Starbucks K-Cup Pods allow you to brew your own coffee at home, so you no longer have to wait in the notoriously long lines and pay for pricey drinks at Starbucks coffeehouses.

This student campaign titled 'Why Would You Ever Walk Into a Starbucks Again?' was published in United States in December, 2023. It was created for the brands: Keurig and Starbucks, by ad school: S.I. Newhouse School of Public Communications. This OOH Outdoor and Print media campaign is related to the Food and Household Products industries and contains 1 media asset. It was submitted 11 months ago by Isabella del Rey.

Credits

Advertising School: S.I. Newhouse School of Public Communications, Syracuse, United States of America
Art Director: Isabella del Rey
Copywriter: Isabella del Rey
Instructor: Mel White

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