Hydro Flask, the brand that’s known for its colorful, high-performance water bottles and insulated products also wants to be known as the brand that stands for equitable access to the outdoors. In their branded entertainment series “Why We Go”, Hydro Flask highlights a diverse mix of everyday people doing extraordinary things in the outdoors, versus the standard tropes of youth and athleticism typically depicted by the outdoor industry.
This professional campaign titled 'Why We Go' was published in United States in March, 2021. It was created for the brand: Hydro Flask, by ad agency: North. This Film medium campaign is related to the Personal Accessories industry and contains 4 media assets. It was submitted about 1 year ago.
Advertising Agency: North
CEO: Rebecca Armstrong
Chief Creative Officer: Mark Ray
Managing Director: Jordan Delapoer
Creative Director: Ashod Simonian
Copywriter: Kristina Day
Video Producer: Bill Ballard
Sr. Brand Manager: Emily Brueck
Cinematography: Charlie Balch
Editor: Riley Brown
Original Music: Dave Depper & Laura Gibson
Music Producers & Score: Matt Pence & John Askew