Description
More than 450 Ukrainian athletes, including Olympians and aspiring Olympians, have been killed. Despite this, the International Olympic Committee continues to allow representatives from Russia to compete. The only way to stop this injustice would be to deny visas to Russian participants. It is time for the French Republic to step forward and deliver justice. #NoVisasForAgressors The full-scale Russian war against Ukraine has persisted for over two years, and with just over two months remaining until the Olympic Games, the toll has been devastating. Campaign goal was to point out this injustice.
This professional campaign titled 'Where do we draw the line?' was published in Estonia, France, and Ukraine in May, 2024. It was created for the brand: No Visas For Agressors, by ad agency: SWEEP. This Digital, OOH Outdoor, and Print media campaign is related to the Other, Public Interest, and Sports industries and contains 3 media assets. It was submitted 10 months ago by Art Director: Bruno Palmik of Sweep Agency.
Credits
Project Lead: Kadri-Liis Nikopensius
Photographer: Ken Oja, Sodel Vladyslav
Copywriter / Creative Director: Oliver Lomp
Editor: Taavi-Peeter Liiv
Design: Nora Pelss, Triin Heimann, Bruno Palmik
