We Are Your Window - Case Study
Description
The window of opportunity is never closed with McDonald's. When the iconic chain restaurant came to us hungry for a fresh employer branding campaign, we decided to base it around one of their most beloved and well-known symbols: the Drive-Thru window. The short video, as well as the following campaign, is meant to inspire young people to start their adult life right with the opportunity to inspire people to kickstart their professional life with the opportunity to get some work experience, by applying for a job with us - no CV required.
The campaign has been awarded 1x Bronze award at Effie Awards Bulgaria 2024.
This professional campaign titled 'We Are Your Window.' was published in Bulgaria in April, 2024. It was created for the brand: McDonald's Bulgaria, by ad agencies: guts&brainsDDB and Nitram. This Digital, Film, and Print media campaign is related to the Food and Other industries and contains 6 media assets. It was submitted 9 days ago.
Credits
Advertising Agency: Nitram and guts&brainsDDB, Bulgaria
Production Company: Obrazetz Productions
Creative Director: Martin Dimitrov
Creative Lead: Nikolay "Neke" Malinov
Account Director: Hristiana Delcheva-Manolova
Client Service: guts&brainsDDB
Copywriter: Spas Nikolov
Graphic Designer: Ivon Tsvetanova
