We are the Christmas Magic

Agency: RPC


Marry is a Christmas ornament, who lives in a magical world, and a character from RPC’s Christmas Ads – every year, a new story about it is told, and in 2022, Marry and friends had a Toy Donation goal to achieve, and decided to help everyone do it. Also, the Toy Donation actually exists: RPC (a local broadcast station from Paraná, Brazil) invites people to donate and help kids in need during Christmas time – including the donation campaign in the script was our way to connect life and art.

This professional campaign titled 'We are the Christmas Magic' was published in Brazil in January, 2023. It was created for the brand: RPC, by ad agency: RPC. This Film medium campaign is related to the TV and Streaming Promos industry and contains 1 media asset. It was submitted over 1 year ago.


Brand: RPC
Lead Animator: Luciano Pessoa
Copywriter and Producer: André Reis
Copywriter and Producer: Diogo Kolbe
Copywriter and Producer: Êmily Estevam
Animator: Camila de Melo
Sound Designer: Kelvin de Souza
Sound Designer: Gabriel Caetano
Colorist: Ivan Mello
Post-Production: Suian Alba
Post-Production: Wilton Junior
Storyboard Illustrator: Daniel Felipe
Digital Strategy Team: Felipe Zaitter, Guilherme Schmidt, Hellen Barbosa
TV Promo Coordinator: Patricia Hoça
Post-Production Coordinator: Renann Oliveira
Digital Strategy Coordinator: Ana Laura Sé Silva
Content Manager: Edgar Damboriana
Broadcast Programming Director: Marcelo Dias Lopes


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