Nori-setsu, or riding instructions, proposes creative ways to get into a sports car. The video stars former gymnasts who acrobatically twist and turn into the car. Another scene shows them jumping into the car from 2 meters 20 centimeters high. The athletes can be seen jumping into a mock-up of the S660.
This professional campaign titled 'Ways to get into a sports car' was published in Japan in April, 2015. It was created for the brand: Honda, by ad agency: Dentsu. This Digital medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted over 8 years ago.
Advertising Agency: Dentsu, Japan