Wattyl Test Lab


To launch a new brand platform for a 120-year old iconic Aussie paint brand – Wattyl – we opened the doors to their ridiculous test lab.

This professional campaign titled 'Wattyl Test Lab' was published in Australia in October, 2019. It was created for the brand: Wattyl, . This Integrated medium campaign is related to the House, Garden industry and contains 3 media assets. It was submitted about 4 years ago by Executive Creative Director: Matt Batten of Edge.


Advertising Agency: Edge, Sydney, Australia
Production Company: Taxi Films
Account Manager: Grace Sheridan
Managing Director: David Stretch
Art Director: Sal Cavallaro
Copywriter: Peter Mountford
Executive Planning Director: Richard Parker
Executive Creative Director: Matt Batten

PlayFormat Visuals


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