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Samsung

Voices of tomorrow

Agency: Cheil Brasil

Description

Solve for Tomorrow, Samsung's global corporate citizenship program, is launching a special campaign this week that recalls the journey of the students and teachers responsible for the outstanding projects in Brazil. The series consists of episodes that tell the stories of teams from Amazonas, Ceará, São Paulo, and Pernambuco, who were interviewed to discuss the process of creating their projects and their experience participating in the program.

In the first episode, the team from the municipality of Carnaíba, in Pernambuco, shares their perspective on the importance of the program in their lives and the demands of the local community. They were responsible for the project ‘Filtropinha’, which received maximum attention in the 11th edition.

This professional campaign titled 'Voices of tomorrow' was published in Brazil in May, 2025. It was created for the brand: Samsung, by ad agency: Cheil Brasil. This Content, Digital, and Film media campaign contains 1 media asset. It was submitted 18 days ago by Sr. Art Director: Marcelo Shalders of Cheil Brasil.

Credits

Client: Samsung

Agency: Cheil Brasil Comunicações

Title: Voices of Tomorrow | Filtropinha: from waste to resources | Solve For Tomorrow Brasil

Duration: 2:37

COO: Tatiana Pacheco

Account Management: Priscila Bernardi, Juliana Grandolfo and Pedro Palma

Creatives: Marcelo Shalders, Ricardo Sartorelli, Gabriela Peduto and Artur Ferlin

RTV: Cristiane Marinari

Client: Thiago Cesar, Helvio Kanamaru, Henry Ayres, Nathalia Rodgers and Barbara Galli

Film Production company: Fósforo

Director: Marcelo Shalders

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