CIPLA Health

Valentine's Week Campaign

Agency: Auburn Digital Solutions


Rose Day

Propose Day

Chocolate Day

Teddy Day

Promise Day

Hug Day

Kiss Day

Valentine's Day


Valentine's Day is celebrated in almost every corner of the world. In India, Valentine's week starts on the 7th of February and ends on the 14th of February every year.

Valentine's week starts with Rose day followed by Propose Day, Chocolate Day, Teddy Day, Promise Day, Hug Day, Kiss Day & finally Valentine's Day on the 14th.

To integrate the brand, each creative had Lozenge integration with a cheesy line. The brand started with a teaser and continued with the campaign by integrating the USPs of the brand in the copy to celebrate the day.

3D images garner lots of traction on social media because of their aesthetic appeal and hence they were used in the campaign to create eye-catching visuals.

This professional campaign titled 'Valentine's Week Campaign' was published in India in February, 2023. It was created for the brand: CIPLA Health, by ad agency: Auburn Digital Solutions. This Content, Design, and Digital media campaign is related to the Health industry and contains 9 media assets. It was submitted about 1 year ago.


Advertising Agency: Auburn Digital Solutions

Associate Vice President (Communication & Strategy): Shantanu Tripathi
Executive Creative Director: Mahesh Abitkar
Concept: Karishma Manvi
Copywriter: Bhakti Jogadia
Art Director: Abhijeet Kambli
Designer: Viraj Parkar
Video Editor: Santosh Shendkar


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